Privacy Policy (English)
Last updated: 01 July 2025
1. Data Controller
Sport 77 / SticksOnline
Måle Sportförsäljning AB
Vikingagatan 42
89138 Örnsköldsvik
556882-3479
2. What personal data do we collect and why?
| Type of data | Examples | Purpose |
|---|---|---|
| Contact details | Name, address, email, phone number | To deliver orders, send confirmations, and handle customer support |
| Payment data | Masked card data, transaction references | To process payments and handle returns/refunds |
| Order info | Products, amount, date, order number | To fulfill orders and provide support |
| Communication | Messages you send us | To assist you with inquiries or complaints |
| Technical data | IP address, device type, browser | For functionality, troubleshooting, and fraud prevention (see cookie policy) |
3. Legal basis
- Contract – to fulfill our obligations to you.
- Legal obligation – e.g., for accounting purposes.
- Legitimate interest – to improve our services, prevent fraud, and provide support.
- Consent – for non-essential cookies (see our cookie policy).
4. Data retention
- Order data: up to 7 years (per accounting laws)
- Customer support: up to 12 months after resolution
- Technical logs: up to 12 months
5. Sharing of data
- Payment providers (e.g., Klarna, Stripe)
- Shipping partners (e.g., PostNord, DHL)
- Technical services (e.g., webshop system, email services)
- Auditors and authorities (when legally required)
6. Transfer outside the EU
Some providers (e.g., Google, Meta) may process data outside the EU/EEA. In such cases, we use Standard Contractual Clauses (SCCs) or equivalent safeguards.
7. Your rights
- Request access to your data
- Request correction of inaccurate data
- Request erasure (under certain conditions)
- Request restriction of processing
- Object to processing
- Request data portability
Contact us at sticksonline@sport77.se to exercise your rights.
You may also lodge a complaint with your local data protection authority.
8. Changes to this policy
This policy may be updated. The latest version is always available on our website.